TRAINING HOW TO BE A SUCCESFUL MARKETER FOR MARKETING
TRAINING BAGAIMANA MENJADI PEMASAR YANG BERHASIL UNTUK PEMASARAN
TRAINING MARKETING OF BANKING SERVICES AND PRODUCTS
DESCRIPTION
Getting customers and satisfying their needs is what makes a business
successful. Marketing is an ongoing process that is carried on as long
as the business exists. At no point in the history of banking has the
challenge of attracting and maintaining quality banking customers been
more difficult. Competitive and regulatory pressures complicate the
marketing environment and the need to harness customer interactions
across multiple channels has become paramount. The name of the game
is attracting the right kinds of customers (value), deepening customer
relationships through pro-active cross-sales of multiple products, and
most importantly, providing timely, personalized and relevant customer
interactions that drive positive customer satisfaction to minimize
attrition.
In this training we will learn about how to be a success marketer,
especially for banking. We’ll learn start from Mission and Objectives
as a Bank Marketing until how to face and handling the customer.
This course will setting at the class room and have discussion or
study case method.
OUTLINE MATERI Training How to Be a Succesful Marketer for Marketing
1. Mission and Objectives of Bank Marketing
2. Marketing of Banking Services and Products
3. The Marketing Environment & Recognising Trends
4. The Key to Success
5.The Marketing Cycle
6. Marketing Plans
7. Business Generating Analysis
* Customer’s Behaviour: Individuals and Corporate Customers
* Analysing Competitor Behaviour
* Banking Services and Products
* Distribution Channels
* Market Research
* Market Segments
8. Marketing Plan
9. The Marketing Mix
10. Strategies For Success
11. Action Plan
* Service Quality
* How to Building Relationship Between Bankers and Customers
* Attitudes for Service
* Table Manner
* Negotiation & Handling Customer Complaint
* Monitoring & Maintenance the Results of Campaigns
TRAININGÂ METHOD
Presentation
Discussion
Case Study
Evaluation
JADWAL TRAINING TAHUN 2023
17 – 18 Januari 2023
14 – 15 Februari 2023
20 – 21 Maret 2023
4 – 5 April 2023
16 – 17 Mei 2023
20 – 21 Juni 2023
17 – 18 Juli 2023
15 – 16 Agustus 2023
25 – 26 September 2023
17 – 18 Oktober 2023
21 – 22 November 2023
27 – 28 Desember 2023
Metode Training
- Tatap Muka/offline
- Online via zoom
Kota Penyelenggaraan jika offline :
- Bandung
- Jogjakarta
- Surabaya
- Jakarta
fasilitas yang didapatkan
- Training Kit Eksklusif
- Tas
- Name Tag
- Modul
- Flash disk
- Ballpoint
- Block Note
- Souvenir
- Harga yang Reliable
- Trainer Kompeten di bidangnya
- Pelayanan Maksimal untuk peserta
- Penjemputan dari dan ke bandara
Investasi :
Public training : Rp. 4.500.000 (minimum 3 pax)
In House Training : on Call
