May 18 2023
TRAINING HOW TO BE A SUCCESFUL MARKETER FOR MARKETING

TRAINING BAGAIMANA MENJADI PEMASAR YANG BERHASIL UNTUK PEMASARAN

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TRAINING MARKETING OF BANKING SERVICES AND PRODUCTS

 

 

DESCRIPTION

Getting  customers and satisfying their needs is what makes a business
successful. Marketing is an ongoing process that is carried on as long
as  the business exists. At no point in the history of banking has the
challenge of attracting and maintaining quality banking customers been
more  difficult.  Competitive  and regulatory pressures complicate the
marketing  environment  and  the need to harness customer interactions
across  multiple channels has become paramount.  The name of the game
is attracting the right kinds of customers (value), deepening customer
relationships through pro-active cross-sales of multiple products, and
most importantly, providing timely, personalized and relevant customer
interactions  that  drive  positive  customer satisfaction to minimize
attrition.

In  this  training  we  will learn about how to be a success marketer,
especially  for banking. We’ll learn start from Mission and Objectives
as  a  Bank  Marketing  until how to face and handling  the customer.
This  course  will  setting  at  the class room and have discussion or
study case method.

OUTLINE MATERI Training How to Be a Succesful Marketer for Marketing

1. Mission and Objectives of Bank Marketing

2. Marketing of Banking Services and Products

3. The Marketing Environment & Recognising Trends

4. The Key to Success

5.The Marketing Cycle

6. Marketing Plans

7. Business Generating Analysis
* Customer’s Behaviour: Individuals and Corporate Customers
* Analysing Competitor Behaviour
* Banking Services and Products
* Distribution Channels
* Market Research
* Market Segments

8. Marketing Plan

9. The Marketing Mix

10. Strategies For Success

11. Action Plan
* Service Quality
* How to Building Relationship Between Bankers and Customers
* Attitudes for Service
* Table Manner
* Negotiation & Handling Customer Complaint
* Monitoring & Maintenance the Results of Campaigns

TRAINING  METHOD

Presentation

Discussion

Case Study

Evaluation

JADWAL TRAINING TAHUN 2023

17 – 18 Januari 2023

14 – 15 Februari 2023

20 – 21 Maret 2023

4 – 5 April 2023

16 – 17 Mei 2023

20 – 21 Juni 2023

17 – 18 Juli 2023

15 – 16 Agustus 2023

25 – 26 September 2023

17 – 18 Oktober 2023

21 – 22 November 2023

27 – 28 Desember 2023

Metode Training

  1. Tatap Muka/offline
  2. Online via zoom

Kota Penyelenggaraan jika offline :

  1. Bandung
  2. Jogjakarta
  3. Surabaya
  4. Jakarta

fasilitas yang didapatkan

  1. Training Kit Eksklusif
    • Tas
    • Name Tag
    • Modul
    • Flash disk
    • Ballpoint
    • Block Note
    • Souvenir
  2. Harga yang Reliable
  3. Trainer Kompeten di bidangnya
  4. Pelayanan Maksimal untuk peserta
  5. Penjemputan dari dan ke bandara
Investasi :

Public training : Rp. 4.500.000 (minimum 3 pax)

In House Training : on Call

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